McVitie's has the essence of a uniquely British brand, but its owner Pladis Global has bigger ambitions and has appointed We ...

Amazing that anything as all-conquering as the beauty industry just seems to have discovered a diverting new frontier - "down there" - but now they're on it. Saforelle, which describes itself as ...

When the going gets tough the tough...run for cover, might be the motto of the world's marketers despite being forever told ...

Omnicom posted 3.4% organic growth in Q1 2025 although net income fell sharply by 9.7%. Media and advertising led the way ...

A car ad with a sense of humour? It's been a while, but this campaign for Ford Pro by Wieden + Kennedy London is a light ...

Yesterday we reported on space as the nex frontier for Out of Home ads, today it's Oreo (which does indeed seem to pop up ...

Micosoft's Xbox has won plenty of gongs for its advertising over the years (mostly via McCann). Droga5 is on the case here ...

The pictures speak for themselves on this one. We've had plenty of clever, AI-driven campaigns from Spotify but the ...

Droga5 in the US and elsewhere keeps shuffling its deck, suggesting it isn't quite the creative powerhouse (yet) that Accenture hoped for. At its best though it can still remind us of the power of ...

Dreamies' cats were invading outdoor spaces, and now the fearless felines are clinging to a speeding truck carrying their ...

Max is launching in Australia, bringing with it some of the best TV and films from HBO and Warner Brothers - a whole premium content playground for agency Special to play in. The “All killer no filler ...

Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam's Club (members-only ...