News
Sarah Mahoney @mahoney_sarah, May 2, 2025 ; Amazon’s first-quarter results beat expectations, with advertising revenue ...
Yeti is able to appeal to consumers on the opposite end of the sustainable spectrum with its "durability message.” Consumers ...
Among the use cases suggested in the launch video: a florist receives an alert about low inventory, with a request to restock ...
Roku says its Q1 advertising "outperformed the U.S. OTT ad market and grew faster than overall Platform revenue." ...
A study by the IAB, Advertiser Perceptions and Guideline finds that 68% of media buyers/sellers and brand execs say CTV is a ...
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The format is pay-per-view and younger viewers in particular are big fans because they like the content and avoid ads.
The multiyear agreement brings Taboola's News technology to more Samsung mobile devices and news channels worldwide.
A federal appeals court won't reinstate a claim that X violated a Washington state "anti-pretexting" law by asking users to provide contact information for security purposes, then using that ...
Opinion
Google's Poisoned Apple: How The Cookie Shambles Is Undermining Progress In Programmatic AdvertisingThe industry doesn't have a lot of time. If we are to remain relevant in the next twenty years, we'd better stop using technology from the past twenty.
Consumers continue to narrow big-screen video services they use, with a total of 9.9 different platforms in the fourth quarter of 2024, according to a new survey from TiVo. The services include ...
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