WAVES OTT partners with creators, broadcasters to boost multi-language content: L Murugan Murugan added that the platform also supports subtitling and metadata enrichment to make diverse content ...

New Delhi: Kevin Vaz, CEO, Entertainment, JioStar, was honoured as the ‘Media Person of the Year’ at the 12th IAA Leadership Awards 2025, held in Mumbai last evening. The International ...

Sun Pharma introduces Volini Uparna for pilgrims participating in Pandharpur Wari The Volini Uparna adapts a symbolic Warkari cloth to include an accessible sleeve for pain relief gel, addressing ...

TV ad volumes drop 10% in H1 2025; FMCG continues to dominate spend Food and beverage, personal care, and services sectors together contributed over 50% of TV ad volumes, with the top 10 sectors ...

MS Dhoni invests in House of Biryan to support global expansion House of Biryan to expand into Australia, Japan, the UK and North America, focusing on personalised offerings and consistent cloud ...

Zomato reveals why it chose SRK as brand ambassador and launched ‘Hustle’ campaign A few weeks ago, the brand’s ad film featuring Shah Rukh Khan sparked debate in marketing circles, with ...

New Delhi: Skydance and Paramount officially finalised their $8 billion merger on Thursday, bringing together a legacy Hollywood studio and a rising media player under the leadership of Skydance ...

In terms of overall leadership, CNN-News18 was 102% ahead of NDTV 24x7 at the all-India level in the 15+ age group during the ...

The MoU enables DD Sports and Prasar Bharati’s digital platforms to carry the 40-week Global League Wrestling, launching October 4 after its unveiling in September ...

FMCG ad spends show mixed trends in Q1 FY26 While companies like HUL, Dabur, GCPL, Emami and Colgate-Palmolive tightened budgets compared to last year, others, including Marico and Gillette India ...

Paytm CEO highlights AI-first direction and operational shift in FY25 update Vijay Shekhar Sharma says Paytm will deepen focus on core payments and sustainable growth, with artificial intelligence ...

New Delhi: This Raksha Bandhan, brands are approaching sibling relationships in a slightly different way. Instead of just focusing on brothers protecting sisters, many campaigns this year show how ...