MSNBC to change its name to MS NOW and drop peacock logo
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Six Matches Across NBC/Peacock, USA Network, and NBC Sports Digital Platforms Average 850,000 Viewers from Friday, Aug. 15-Sunday, Aug. 17
Even though Apple was meant to air "Friday Night Baseball" until 2029, a new report suggests the company will give up on the sport early, giving NBC/Peacock rights to both Friday and Sunday games.
MSNBC is rebranding to MS NOW, dropping the NBC name and iconic peacock logo. This change is part of Versant's split from Comcast's NBCUniversal.
All NBA games presented by NBC Sports will stream live on Peacock. Telemundo, NBCUniversal’s Spanish-language broadcast network, will present 10 Sunday Night Basketball games as well as the NBA All-Star Game on Feb. 15, 2026.
Comcast's looming spinoff of its cable assets is leading to a messy divorce between NBC News and MSNBC, which heavily relied on the Peacock network's news division.
The company says the name change will allow it to ‘chart our own path forward, create distinct brand identities, and establish an independent
The first regular-season Sunday Night Football game takes place on September 7 when the Buffalo Bills host the Baltimore Ravens at 8:20 p.m. ET on NBC and Peacock. It’s not technically a Sunday Night Football game, but the Chicago Bears host the Buffalo Bills at 8:00 p.m. ET on FOX.
NBC has picked up a version of the game that will feature civilian players, rather than the reality TV veterans and other celebrities who have populated Peacock’s iteration of The Traitors. Alan Cumming, who hosts the Peacock show, will also lead the NBC version.