Julian Lewis Catches Attention With NIL Deal Amid Colorado QB Battle originally appeared on Athlon Sports.

Colorado Buffaloes quarterback Julian 'JuJu' Lewis is entering his freshman season with the program. There is much excitement ...

Two of Colorado’s biggest names are participating in a new NIL campaign. Offensive lineman Jordan Seaton and quarterback ...

Headline after headline during the offseason spoke to the same reality for college football: Millions of dollars are headed ...

Can BYU football continue to be a transformational program in this day and age of revenue sharing, transferring and NIL ...

The new agency vetting name, image and likeness deals in college sports reached an agreement that relaxes standards on player deals with third-party collectives and avoids taking the issue back to ...

In the past, it was kind of a free-for-all. It was difficult to determine the value of a deal because there was really ...

Chancellor Rachel Reeves could be about to make inheritance tax a lot harsher for "thousands more" people, a financial expert ...

Texas coach Steve Sarkisian broke down the changing tide of recruiting while addressing Texas high school coaches in San ...

Tech hasn't won an outright conference championship since 1955 but will head into the 2025 season with a Big 12-title-or-bust ...

Which offensive and defensive coordinators are on the hot seat for 2025? There are a few in the former Pac-12.