Beyoncé stars in Chapter 2 of the REIIMAGINE campaign with Levi's, taking on a pool shark (played by Timothy Olyphant) in a sexy denim outfit. In a press release, the singer says that the campaign ...

The revitalized commercial features Beyoncé displaying impressive billiards skills alongside actor Timothy Olyphant, both ...

Yesterday (February 24), Levi’s dropped a new Beyoncé-starring ad. In it, a denim-clad Beyoncé rolls up to a bar’s pool table ...

The Two Horses logo was devised to showcase the toughness of the pants as two horses try to rip the jeans apart. Strauss also ...

Costumes aren’t just for show. They can help develop the character, set a tone, create a feeling and underscore an emotion.

Levi's is "re-imagining" some of its epic commercials with newly-minted cowgirl Beyoncé. We've already had a new version of BBH's famous 'Launderette' with Nick Kamen and here's the not-so-well-known ...

Levi’s has launched the next phase of its partnership with Beyoncé through Reiimagine Chapter 2, a campaign that breathes new ...

The recipe box brand’s VP of customer tells Tim Healey why marketing should be a blend of art and science and says CMOs must ...

Beyonce walks into the dive bar rocking a bedazzled denim jacket, matching Levi's jeans, and statement earrings. Her short platinum blonde hair is styled into voluminous curls, with her glam looking ...

More than five years on from Brexit we are still sticking to EU rules that see Brits paying over the odds for branded goods ...

Legendary denim brand Levi’s has launched the second phase of its global campaign, ‘Reiimagine’, starring American music icon, Beyonce.Reiimagine’s latest chapter is titled ‘Pool Hall’, and reworks ...

While Levi's is already one of the most affordable denim brands out there, they're even cheaper right now over on Amazon—with ...