Sameer Singh, who oversees TikTok's North America ad business, is leaving the company at the end of February, per an internal ...

TikTok head of ads in North America Sameer Singh is leaving the platform, according to an internal memo shared with Ad Age.

The merger of Later and Mavely is aimed at helping advertisers track how sponsoring influencers leads to online sales.

A looming TikTok ban could affect the millions of small businesses that use the short-video social media app to help them grow their business. Desiree Hill, owner of Crown’s Corner Mechanic in Conyers ...

A $80 purse sold by Walmart has gone viral for its resemblance to the iconic and exclusive Hermes Birkin bag—and sparking a debate about luxury fashion.

TikTok will be banned in the U.S. unless its owner, ByteDance, is sold to a company outside of China by Jan. 19 ...

Hootsuite report highlights that the most successful brands will be those that integrate these three key social media trends ...

Techopedia explores Temu's rapid growth to 483 million downloads globally, fueled by affordable products, aggressive marketing, and a gamified shopping experience.

Brands use consumer behavior analytics to understand purchasing patterns. This data drives decisions and strategies to ...

The Unilever brand is launching its first body confidence program for women and asking them to rip up sticky notes on TikTok.

You could say Dry January means boom-time for brewers of non-alcoholic beer. But for Days Brewing, it's only the beginning.

Maybe it was the December day that a food scholar was heard to utter, “Everyone can kind of see their needs met by pickles.” ...