Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers ...

Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Michael S. Wise, Martin J. Mackowski and Aden Hochrun of Squire Patton Boggs (US) LLP discuss the approaches of President ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

Administration lawmakers on Tuesday said they are looking into requiring social media platforms to secure a Congressional ...

At the inaugural of ETBrandEquity's Media and Entertainment Summit 2025, Sir Martin Sorrell, an advertising industry veteran, ...

The computing framework shields data privacy while in storage, transit or use – helping businesses reduce the risks involved ...

According to Claudia Sheinbaum, renaming the entire Gulf is a mistake, as Trump only had authority over the 22 nautical miles ...

In an interview with Campaign Germany, the 80-year-old S4 Capital chief executive took aim at rivals, fielded questions about his own holding company and made predictions about the future of adland.

Google -- all its apps, smartphones, and the cloud business -- is responsible for 99% of Alphabet's total revenue. But ...

Men aged 65 years in the UK in 2023 can expect to live, on average, a further 19.8 years. For women who were 65 in 2023, the ...

The AI revolution is not a bubble, but rather a strategic imperative for companies seeking to survive and thrive in the ...