The Ministry of Information and Broadcasting (MIB) has appointed Ernst & Young Private Limited (EY) as the project management ...

July’s standout billboards combined creativity and cultural context, turning everyday streets into scroll-stopping moments ...

News anchor and senior TV journalist Padmaja Joshi has ended her tenure at TV9 Network. She had joined here about a year ago ...

The Indian Digital Media Industry Foundation (IDMIF), a subsidiary of the Indian Broadcasting & Digital Foundation (IBDF), ...

Factor Communications, writes about how brand awareness has evolved from traditional billboards to algorithmic precision ...

Paramount Global reported $6.85 billion in revenue for Q2 2025, a marginal 1 percent increase from the same period last year.

Today's brands are renouncing logic in favour of virality, whether it's an audio brand teaming up with a ramen shop to fast ...

Chander Mohan Sethi is remembered for his strong leadership and role in building some of India’s most well-known consumer ...

The verdict has done more than just serve as a legal precedent; it has shone a focused light on a common industry practice ...

The investigation has been launched in the wake of a 2024 complaint filed by the Alliance of Digital India Foundation ...

Speaking to e4m, Siddharth Merrotra, Head of Business Development at Krafton India, offered a deep dive into the company’s ...

Brands are shifting from prioritising frequency to focusing on relevance, listening closely to audience and showing up only ...