Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
Nielsen's new patent suit covers use of mobile phones to measure out-of-home viewing, an approach VideoAmp recently launched.
Hot Ones,” the popular YouTube chicken wing-eating show, is selective when striking deals with brands.
Marketers looking to make sense of the fragmented gaming landscape—and find scalable, brand-safe opportunities—congregated in ...
Solo Brands has been dealing with sliding sales of Solo Stove. Solo Stove’s 2024 fourth-quarter net sales decreased 16.8% to ...
TikTok is projecting an air of confidence that the app will remain operational in the U.S. beyond Saturday's deadline to ...
Microsoft and Pearpop use AI, creators and cultural moments like Art Basel and NYFW to drive awareness and sales for emerging ...
Spotify is expanding its programmatic ad partnerships with Google and Magnite, which will now have access to the music app’s ...
Get to know the 17 standout marketing and advertising execs who will be honored in this year’s Leading Women Argentina ...
From beverage giants to video game publishers, a wide array of brands have recently sought out fresh agency support. Ewan ...
Roblox is expanding its programmatic ad offering through a new integration with Google Ad Manager, the gaming company ...
Auto marketing budgets could get squeezed as prices rise and Trump-backed taxes bring more uncertainty to the market.
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