Only a true marketer like Jobs could somehow manage to find two words that described his philosophy on life. Those words -- think different -- became the mantra, as well as the company's ...

Apple’s remarkable rise, coupled with Steve Jobs’ recent death, has prompted quite a few people to reflect on the historical impact of the “Think Different” ad campaign and the “To the ...

If there were an epitaph that perfectly describes Steve Jobs' life on earth, it is one that he helped craft himself for the iconic "Think Different" Apple advertising campaign. "Here's to the ...

Steve Jobs was skilled at many things--technology, ... You can see the correlation between the Think Different campaign and the speech Jobs gave 17 years earlier about man’s role as a toolmaker.

Late Apple co-founder Steve Jobs' first reaction to the "Think Different" ad campaign was less than welcoming, calling it "crap" before ultimately changing his mind and running the now iconic series.

I despised Steve Jobs and Apple for the balance of my career. And yet it is a testament to his life that he was even able to make someone like me Think Differently.

I am sad to read today that Steve Jobs might have lived longer if he'd thought more like the rest of us. What if instead of battling his cancer with what biographer Walter Isaacson called "roots ...

Making an iOS app about Steve Jobs? Think different, Apple says. By Philip Michaels. Editor, Macworld MAR 19, 2014 3:55 am PDT.

Apple's 1997 "Think Different" ad campaign was one of the major turning points in the company's history, a message to the world that Steve Jobs and his innovative vision had returned to Apple ...

But I think we can say that “Steve Jobs” is a surprisingly quiet and reflective film that seeks to take the measure of an exceptionally complicated public figure who was idolized by different ...