The guys who star in new Old Spice ads are having a crazy hair day, but for them, it's turning out to be crazy good. Watch the ads in the video above. Old Spice claims its hair "gets results," but ...

Old Spice’s “Man” has accomplished just such a feat in the past. In 2010, “Old Spice urgently needed to boost relevance in the men’s grooming space,” says Krehbiel.

BrandFlakesforBreakfast might have put it best: “…If you live in a cave, you need to be aware of the fact that Old Spice owned the internet yesterday.”. Indeed.How the brand did that owning is ...

Old Spice has become known in recent years for using a whiff of the oddball and bizarre to get young male consumers – between 18 and 34 years old – more interested in what it has to say.

Isaiah Mustafa, the original "Old Spice Guy," is back. In 2010, Old Spice and its ad agency Wieden+Kennedy released "The Man Your Man Could Smell Like" with actor Isaiah Mustafa, and the brand was ...

Old Spice howled. “We’ll talk about you!” But the deadpan absurdity of the ads gave them cover enough not to offend the people they were hoping to take advantage of.

Old Spice's Fake Websites Rank Among The Brand's Funniest Advertising By Richard Feloni 2014-01-22T21:46:32Z ...

Old Spice first demonstrated its brilliance when it started using Bruce Campbell in its commercials. As soon as those ads started to air in 2007, it was painfully obvious that Old Spice had some ...