Using the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives Just what is public relations?

[iStockphoto] Many people in Kenya, including leaders and professionals, continue to inappropriately perceive or rather misunderstand the meaning of Public Relations (PR). For most of them ...

Your study of public relations delivers knowledge and skills that are in increasing demand – public relations is one of the fastest-growing specialist areas of communication. The Massey Bachelor of ...