Common Misconceptions: What PR Can (And Can’t) Do For Your Brand
PR is a long-term strategy focused on building relationships, shaping public perception and positioning your brand for ...
Business Day10d
Why marketing must bring PR back from the valley of the shadow of death
PR lost out on leading the narrative to advertising, influencers, and the brands. But today, 10 years later, consumers' trust ...
Marketing-Interactive3d
PR Awards 2025: Finalists announced, judges applaud innovation and impact
INTERACTIVE’s PR Awards 2025 has been revealed, celebrating the best in PR and communications across the region. Now in its 12th year, this prestigious awards programme continues to honour outstanding ...