Delta Air Lines is using AI to set personalized ticket prices based on your booking history, loyalty status and browsing ...

Sen. Ruben Gallego led a letter to Delta asking about its new AI-driven pricing plan, which would individualize ticket prices ...

Scott Keyes argues that AI-powered dynamic pricing could introduce new complications—but could also help lower costs.

Delta's new AI pricing system eliminates static airfares for personalized rates based on individual data, raising questions ...

Delta is using AI to "personalize" the price you pay for airfare. Here's what that could mean for your next trip.

Three U.S. senators are looking to crack the code behind Delta's goal of using AI to set 20 percent of domestic prices by the ...

Last fall, Delta said it planned to use AI technology to price 1% of its tickets at whatever a customer was willing to pay.

It’s a new era, based on artificial intelligence in pricing that is profoundly dangerous to personal privacy,” CT’s U.S. Sen.

Three Democratic senators have pressed Delta Air Lines CEO Ed Bastian to answer questions about the airline's planned use of ...

About 3 percent of Delta’s domestic ticket prices are now determined by artificial intelligence (AI), with plans to raise ...

Delta plans to have 20% of its ticket prices set individually, using AI, by the end of the year to maximize what individual ...

Delta President Glen Hauenstein said during the carrier's Q2 earnings call this month that the airline has begun using AI to ...